Cause Marketing Partnerships

Cause marketing partnerships enable donors to combine product or service sales with a philanthropic component. A commitment has been made by the partners below to donate a portion or percent of sales to Blessings in a Backpack for a specific period of time or on an ongoing basis. Together with your support, we can feed more kids!

Note: Often, a business will select Blessings in a Backpack as the beneficiary of a “give back” promotion for their business reasons, and we thank them for their meaningful and generous support! However, due to the number of “give back” promotions with no partnership aspect to them, Blessings is not able to recognize all of those promotions on this page. If you’re a business interested in becoming an official cause-marketing partner, please fill out the form below.

Current Campaigns

60% of proceeds from the "Love Locket"—a collaboration between Donald Robertson and Monica Rich Kosann—will be donated to Blessings in a Backpack.
25% of the purchase price from the sale of the Pura Vida Bracelet in Riptide will be donated to Blessings in a Backpack.
For every purchase of a product from the Vera Bradley + Shawn Johnson collection, Vera Bradley and Shawn Johnson will donate 5% of the purchase price to Blessings in a Backpack.
This back-to-school season, Name Bubbles will donate $1 of every School Labels Pack purchased to Blessings in a Backpack. Through this commitment, Name Bubbles and Blessings in a Backpack hope to raise $20,000.
Join Southern Recipe Small Batch in its #SummerSnackpacking: Backyard Edition sweepstakes ALL summer long. When you do, you'll also help them make a $5,000 donation to Blessings in a Backpack and be entered for great prizes!
"Donate Your Dime" for each reusable bag used by a customer at Kentucky Whole Foods stores in Louisville and Lexington during the 2020 back-so-school season.
50% of every sale of the SMILE SQUAD X BLESSINGS IN A BACKPACK PopGrips goes to Blessings in a Backpack.
This back-to-school season, receive an exclusive FREE BAG CHARM (a $20 value) with your donation of $10 or more to Blessings in a Backpack.
Thank you to these cause-marketing partners who helped raise $25,000 or more in support of Blessings in a Backpack's mission!

Past Campaigns

Blessings in a Backpack was an Alex and Ani CHARITY BY DESIGN partner from 2011–2019. In that time, Alex and Ani donated the proceeds from five bangle designs, more than $1 million, to help Blessings in a Backpack feed kids on the weekends.
Kingmade Jerky donated 20% of its profits to Blessings in a Backpack during a spring 2020 campaign and donated $100,000 worth of product to select Blessings programs nationwide.
Vitamin Shoppe donated $5 for every social media post on National Keto Day on January 5, 2019, and 2020, with a combined total donation of $50,000.
Guest donations with corporate match at stores in Greater Tampa and central and Southern Florida during the 2019 back-to-school season.
KKW Fragrance donated 20% of its profits through in spring 2020 to Blessings in a Backpack.
Fabletics donated 100% of its net profits from the children’s clothing collection during May 2020 to Blessings in a Backpack.
Customers received a free Vera Bradley Mini Backpack Keychain with a minimum donation of $10 during the 2019 back-to-school season, with a total donation of $136,000. Vera Bradley also donated 75,000 backpacks to Blessings in a Backpack programs during the 2018 and 2019 back-to-school campaigns, paired with partnerships with professional athletes, musicians, actors, and influencers.

Partner With Us!

Thank you for your interest in becoming an official cause-marketing partner of Blessings in a Backpack!

We look forward to learning about your business and how we can work together to benefit your brand while raising money to help provide food for children in America who might otherwise go hungry. Fill out the form below to get started, and someone from the Blessings team will be in touch soon.

I'm Intersted In Becoming a Blessings in a Backpack Cause Marketing Partner!

  • Please provide your social media channels, if applicable, so we can learn more about your company and brand messaging.