Vera Bradley x Blessings in a Backpack

Story by Vera Bradley.

Vera Bradley partnered with Blessings in a Backpack to donate 25,000 backpacks to children in need this fall. Blessings in a Backpack provides kids with backpacks that they can fill not only with school supplies, but also with food to ensure they’re receiving nutritional meals on the weekends, too.

The Vera Bradley team and Blessings in a Backpack traveled across the country to select schools to surprise students in-person with a fun carnival filled with games, snacks and of course, their new backpack. Some friends of Vera Bradley who are also passionate about the cause joined in on the fun!